The NFTV (North Fork Television) festival is a week long event in Greenport LI. Tasked with the challenge to create a prolific identity, I helped to put this brand into motion.
Role:
Brand Designer
Collaborators:
Chet Purtilar (Senior)
Jeff Jarvis (ACD)
Ben Sherwood (CD
Contributions:
Motion Design
Front-End Web Design
Social Media Assets
Promotional Collateral
Agency:
VSA Partners
This identity system is rooted in two elements essential to the festival: the rich history of the sea-faring town that hosts this event, as well as a homage to the video content it is celebrating. The visual elements mimic nautical flags, but maintain a 16:9 aspect ratio as a homage to the content. Also seen in these elements are references to play, pause, fast forward, and recording symbols common to video.
